Strategy doubles its stock buyback to $2 billion to pull its STRC shares back to $100

In a significant move, Strategy has announced the doubling of its preferred-stock repurchase program to $2 billion, aiming to stabilize its STRC shares, which are currently below the $100 recovery benchmark set by Michael Saylor on September 8. This decision comes as the board seeks to extend its buyback efforts that had nearly exhausted the original $1 billion authorization after just seven weeks of aggressive purchasing. The company believes that this increase in buyback capacity will provide the necessary support to push STRC shares back to their stated value.
The background of this buyback initiative highlights a growing concern among investors regarding the valuation of STRC shares. Initially set at $100, the share price has struggled to reach this target, prompting the board to take more assertive action. The original $1 billion program was intended to signal confidence in the company's future, but as the market fluctuated, the need for a larger buyback became evident. By doubling this commitment, Strategy is signaling its determination to restore shareholder value and confidence.
This development is crucial for the market, as it reflects a proactive approach to managing stock performance amidst volatility. The increased buyback program may help to create a positive sentiment around STRC shares, potentially attracting more investors who have been hesitant due to the current price levels. A successful recovery to $100 could not only bolster investor confidence but also enhance the company’s overall market position.
Industry reactions have been mixed, with some experts praising the bold strategy while others express caution about the long-term implications. Analysts recognize that while buybacks can provide short-term price support, they do not address underlying issues that may be affecting the stock’s performance. Investors are keenly watching how this move plays out, especially in the context of broader market dynamics and the company's financial health.
Looking ahead, the focus will be on how effectively Strategy can implement this enhanced buyback program and whether it will successfully lift STRC shares back to the $100 target. The management team will likely be under pressure to demonstrate the effectiveness of this strategy in not just supporting the stock price but also in driving sustainable growth moving forward. As the market continues to react, all eyes will be on the upcoming performance indicators and whether they align with the ambitious recovery goals.
CoinMagnetic Team
Crypto investors since 2017. We trade with our own money and test every exchange ourselves.
Updated: September 2026
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