Cozomo de' Medici is a pseudonymous NFT collector and angel investor based in the United States. The account first appeared on Twitter in September 2021 and rapidly assembled one of the most closely watched NFT portfolios in the space. In October 2021, widespread reporting and circumstantial evidence linked the persona to rapper and entertainment entrepreneur Snoop Dogg, though no formal public confirmation has been issued. The name itself is a nod to the Renaissance Medici banking family – a deliberate branding choice signaling an interest in patronage of digital art.
As a collector, Cozomo de' Medici built a position spanning blue-chip generative art, profile-picture (PFP) collections, and rare 1/1 digital works at a time when the NFT market was near its peak. Holdings have included pieces from CryptoPunks, Autoglyphs, Art Blocks (Chromie Squiggles, Fidenza, Ringers), and World of Women, among others. The aggregate value of the collection was estimated in public analyses at well above $17 million at peak 2021–2022 valuations, though NFT market prices fell sharply through 2022 and 2023. In late 2021, Cozomo partnered with Sotheby's to offer NFT lots from the collection at auction, bringing institutional attention to the holdings.
Beyond collecting, Cozomo published an educational document – widely shared in the NFT community – laying out a framework for evaluating digital art and NFT provenance. This positioned the persona as a curator and commentator, not only a buyer. The piece was cited frequently during the 2021–2022 NFT boom as a reference for new collectors.
Notable investments
- CryptoPunks – multiple units acquired from Larva Labs, later migrated to Yuga Labs ownership
- Art Blocks curated works – Fidenza (#313 and others), Ringers, Chromie Squiggles
- World of Women – early and vocal supporter of the collection
- Autoglyphs – on-chain generative art by Larva Labs, among the earliest blockchain-native art
Public information on formal angel investments in early-stage startups is limited. The metadata associated with this profile indicates five portfolio companies, but deal terms, valuations, and company names have not been disclosed publicly as of the time of writing.
Team
Cozomo de' Medici operates as a pseudonymous individual. The account has been managed as a solo public persona. If the widely reported Snoop Dogg attribution is accurate, the broader team would include entertainment and business advisors associated with his various ventures – including Death Row Records, which Snoop Dogg acquired in 2022 and has been repositioning around Web3 and music NFTs. However, no formal investment team or managing partners have been disclosed under the Cozomo de' Medici name.
Recent activity
Activity under the Cozomo de' Medici account slowed through 2023 and into 2024 as NFT trading volumes contracted broadly. Public posts became less frequent. If the Snoop Dogg attribution holds, the linked entity has remained active in Web3 through separate channels – including a The Sandbox partnership and Death Row Records' NFT initiatives. The NFT collection has likely been partially revalued downward with the broader market decline, though specific current holdings and any disposals have not been publicly reported.
Cozomo de' Medici remains one of the most recognizable collector personas from the 2021 NFT cycle. The long-term significance of the portfolio depends heavily on how blue-chip NFT assets like CryptoPunks and Art Blocks hold value through the next market cycle. As an angel investor in early-stage crypto projects, public information on outcomes is insufficient to assess performance. The geographic focus is the United States. No fund structure or AUM figure has been disclosed.
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